Where luxury floats on design

THE CLIENT

Narona Design, an NYC-based interior design firm led by Jelena Shuman, sought a brand identity. We were asked to draw inspiration from Narona, an ancient Roman city in present-day Croatia, for design direction.

THE RESULT

We created a hand-lettered logotype inspired by the Mediterranean coastline. The design is light and graceful, reflecting Jelena's interior design sensibilities. Drawing from the Adriatic Sea, terracotta rooftops, and ancient stone buildings of the region, we developed a color palette that complements the logo. This initial phase establishes a strong foundation for Narona Design's visual identity, setting the stage for future website and social media template designs.