This ain’t no middle of the road friend chicken

THE CLIENT

Le Coupé, a Los Angeles-based fried chicken restaurant, needed a complete brand identity developed rapidly to launch during the pandemic. They sought a bold, consistent visual presence to stand out in a challenging market.

THE RESULT

We created a comprehensive brand package including logo design, website, and additional branding elements. The visual identity captured Le Coupé's passion for fried chicken with a bold, modern aesthetic. Working closely with Honest Media's social media strategist, we ensured the branding translated effectively across digital platforms. Our swift execution supported Le Coupé's quick market entry, providing them with a strong visual foundation for their launch and subsequent growth. The project demonstrated our ability to deliver high-quality design under tight timelines and unique circumstances.